Post #15

Define typography?
The art of expressing ideas through the selection of appropriate type surfaces.

What is the difference between font and a typeface?

A font is sets of types that come in different sizes. A typeface is distinctive designs of visual symbols that are used to compose a design.

What is the waist line and what does it indicate? What is a base line and what does it indicate?
The waist line is an imaginary line draw at the middle of characters. The baseline is an imaginary line drawn at the bottom of characters.

What is counter?
The space inside a letter like O.

What is cap height?
The line at the top of capital letters.

What is x height?
The length of a lowercase letter.

What is an ascender?
Part of a letter that extends above waist line. 

What is a descender?
Part of letter that extends below waist line.

Describe a serif?
Smaller line used to finish off a main stroke of a letter, usually at the top or bottom of a character.

What is leading?
Distance between base line of types. 

What is tracking? 
Adjustment of space between groups of words. 

What is kerning?
Adjustment of space between letters in a word.

What is a point? How many points are in an inch? 
A measure unit that goes from top of the ascender to bottom of the descender. 72.

What is a pica and how many are in an inch?
Unit of measure. 6.

How many points are in a pica?
12.

When was Blackletter invented and how was it used?
1400s, resembles calligraphy. 

Describe the characteristics of a Blackletter typeface?

Tall, narrow letters, letters formed by sharp/angular lines, and the letters don't connect with each other.

When was Old Style invented and what was is based on?
1500 and 1600 based on ancient greek scripture.

Describe the characteristics of an Old Style typeface?
Little thick and little thin have serifs.


When were formal scripts developed?
1700 and 1800.

When were casual scripts developed?
2000.

Describe the characteristics of a Script typeface?
Resembles handwriting. 

When was Modern typefaces developed and why?
1800 and 1900 to break away from tradition. 

Describe the characteristics of a Modern typeface?
Thick and thin strokes, serifs. 

How early can Sans Serif typefaces be found? What happened? 
500, the renaissance made it disappear. 

When did they become popular?
1920s and 1930s. 

What does "sans serif" mean?
No serif.

Describe the characteristics of a Sans Serif typeface?
All the same size and no serifs. 

When was Slab Serif developed and why?
1900 for advertisement. 

Describe the characteristics of a Slab Serif typeface?
Uniformed looks, have serif. 

Describe Decorative typefaces?
Any other font not in any other category. Fancy types that are used for advertising and decoration.